The packaging features messages on the exterior and interior lid of the box. A QR code on the inside will lead to a microsite with further information. Additionally, a big feature of the Sensi 2 over its competitors is its commitment to privacy. The product does not track data for marketing or otherwise. To highlight this, when opening the package, a wrap around the product features a complicated with hidden messages about the commitment to privacy and features can be revealed with a provided lens.

I created the airflow graphic as a visual representation of the product's function that could also be used as a textural element on the materials packaging. The graphic was well received and was then used in the broader product rollout appearing in emails, videos and more.